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1 product use
Englisch-Deutsch Fachwörterbuch der Wirtschaft > product use
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2 product-use experience
Англо-русский экономический словарь > product-use experience
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3 product use limitation
Техника: ограничения по применению изделияУниверсальный англо-русский словарь > product use limitation
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4 product-use experience
Реклама: опыт использования товараУниверсальный англо-русский словарь > product-use experience
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5 use
utilisation ⇒ 1 (a), 1 (b) emploi ⇒ 1 (a), 1 (c) consommation ⇒ 1 (a) usage ⇒ 1 (a)-(d), 1 (f), 1 (g) besoin ⇒ 1 (d) se servir de ⇒ 2 (a), 2 (b) utiliser ⇒ 2 (a), 2 (c) employer ⇒ 2 (a) prendre ⇒ 2 (a), 2 (e) profiter de ⇒ 2 (b) consommer ⇒ 2 (c) finir ⇒ 2 (c)(a) (utilization → of materials) utilisation f, emploi m; (consumption → of water, resources etc) consommation f; (being used, worn etc) usage m;∎ the use of brick in building l'emploi ou l'utilisation de la brique dans la construction;∎ to stretch (out) with use se détendre à l'usage;∎ to wear out with use s'user;∎ the dishes are for everyday use c'est la vaisselle de tous les jours;∎ ready for use prêt à l'emploi;∎ directions or instructions for use (on packaging) mode d'emploi;∎ for your personal use (on packaging) pour votre usage personnel;∎ for customer use only (sign) réservé à notre clientèle;∎ Medicine for external/internal use only (on packaging) à usage externe/interne;∎ for use in case of emergency (sign) à utiliser en cas d'urgence;∎ the film is for use in teaching le film est destiné à l'enseignement;∎ in general use d'emploi courant, d'utilisation courante;∎ not in use, out of use (machine, system) hors d'usage; (lift, cash point) hors service;∎ the phrase is no longer in use l'expression est inusitée ou ne s'utilise plus;∎ to come into use entrer en service;∎ to go out of use (machine) être mis au rebut;∎ steam engines went out of use in 1950 on a cessé d'utiliser ou d'employer les machines à vapeur en 1950;∎ to make use of sth se servir de ou utiliser qch;∎ schools are making increasing use of audio-visual aids les écoles se servent de plus en plus de supports audiovisuels;∎ to make good use of, to put to good use (machine, money) faire bon usage de; (opportunity, experience) tirer profit de(b) (ability or right to use) usage m, utilisation f;∎ we gave them the use of our car nous leur avons laissé l'usage de notre voiture;∎ he only has the use of one arm il n'a l'usage que d'un bras;∎ she lost the use of her legs elle a perdu l'usage de ses jambes;∎ the old man still has the full use of his faculties le vieil homme jouit encore de toutes ses facultés(c) (practical application) usage m, emploi m;∎ this tool has many uses cet outil a de nombreux usages ou emplois;∎ we found a use for the old fridge nous avons trouvé un emploi pour le vieux frigo;∎ humorous I have my uses il m'arrive de servir à quelque chose∎ do you have any use for this book? avez-vous besoin de ce livre?;∎ to have no use for sth ne pas avoir besoin de qch; figurative n'avoir que faire de qch;∎ I have no use for idle gossip je n'ai que faire des cancans;∎ this department has no use for slackers il n'y a pas de place pour les fainéants dans ce service∎ to be of use (to sb) être utile (à qn), servir (à qn);∎ this dictionary might be of use to you ce dictionnaire pourrait vous être utile ou vous servir;∎ were the instructions (of) any use? est-ce que le mode d'emploi a servi à quelque chose?;∎ I found his advice to be of little use, his advice was of little use to me je n'ai pas trouvé ses conseils très utiles;∎ the book would be of more use if it had illustrations le livre serait plus utile s'il contenait des illustrations;∎ it's not much use cela ne sert pas à grand-chose;∎ he's not much use as a secretary il n'est pas brillant comme secrétaire;∎ they were no use at all during the move ils n'ont rien fait pendant le déménagement;∎ you're no use! tu n'es bon à rien!;∎ it's or there's no use complaining inutile de ou ça ne sert à rien de se plaindre;∎ there's no use shouting ça ne sert à rien de crier, (c'est) inutile de crier;∎ it's no use, we might as well give up c'est inutile ou ça ne sert à rien, autant abandonner;∎ I tried to convince her but it was no use j'ai essayé de la convaincre mais il n'y avait rien à faire;∎ is it any use calling her? est-ce que ça servira à quelque chose de l'appeler?;∎ what's the use of waiting? à quoi bon attendre?, à quoi ça sert d'attendre?;∎ oh, what's the use? à quoi bon?;(f) Linguistics usage m;∎ that's an old-fashioned use c'est un usage vieilli(a) (put into action → service, tool, skills) se servir de, utiliser; (→ product, name) utiliser; (→ method, phrase, word) employer; (→ vehicle, form of transport) prendre;∎ these are the notebooks he used ce sont les cahiers dont il s'est servi ou qu'il a utilisés;∎ is anyone using this book? est-ce que quelqu'un se sert de ou a besoin de ce livre?;∎ it's very easy to use c'est très facile à utiliser;∎ am I using the term correctly? est-ce comme ça qu'on utilise le terme?;∎ I'd like to use my language skills more j'aimerais utiliser davantage mes connaissances en langues;∎ I always use public transport je prends toujours les transports en commun;∎ we use this room as an office nous nous servons de cette pièce comme bureau, cette pièce nous sert de bureau;∎ what is this used for or as? à quoi cela sert-il?;∎ it's used for identifying the blood type cela sert à identifier le groupe sanguin;∎ I use it for opening or to open letters je m'en sers ou je l'utilise pour ouvrir les lettres;∎ I used the money to rebuild my garage j'ai utilisé ou employé l'argent pour reconstruire mon garage;∎ what battery does this radio use? quelle pile faut-il pour cette radio?;∎ my car uses unleaded petrol ma voiture marche à l'essence sans plomb;∎ may I use the phone? puis-je téléphoner?;∎ to use force/violence avoir recours à la force/violence;∎ the police often use tear gas la police a souvent recours au gaz lacrymogène;∎ to use one's intelligence/intuition faire marcher son intelligence/intuition;∎ to use diplomacy user de diplomatie;∎ to use discretion agir avec discrétion;∎ to use one's influence user de son influence;∎ use your imagination! utilise ton imagination!;∎ use your initiative! fais preuve d'initiative!;∎ use your head or your brains! réfléchis un peu!;∎ use your eyes! ouvrez l'œil!;∎ familiar he could certainly use some help un peu d'aide ne lui ferait pas de mal;∎ familiar we could all use a holiday! nous aurions tous bien besoin de vacances!□∎ use it to your advantage! profitez-en!;∎ he's only using you to get ahead il ne fait que se servir de toi pour avancer;∎ I feel used j'ai l'impression qu'on s'est servi de moi∎ the car's using a lot of oil la voiture consomme beaucoup d'huile;∎ have you used all the shampoo? as-tu utilisé tout le shampooing?∎ they used the workers well ils ont bien traité les ouvriers, ils ont bien agi envers les ouvriers;∎ I consider I was ill used je considère qu'on ne m'a pas traité comme il faut;∎ how's the world been using you? comment ça va?[ju:z] (only in past tense) they used to live here (avant) ils habitaient ici;∎ he used to drink a lot il buvait beaucoup avant;∎ it used to be true c'était vrai autrefois;∎ it used to be a pleasant town to live in autrefois c'était une ville agréable;∎ things aren't what they used to be les choses ne sont plus ce qu'elles étaient;∎ she can't get about the way she used to elle ne peut plus se déplacer comme avant;∎ she never used to smoke elle ne fumait pas avant;∎ we used not or we didn't use to eat meat avant, nous ne mangions pas de viande;∎ did he use to visit her? venait-il la voir avant?;∎ do you travel much? - I used to vous voyagez beaucoup? - autrefois, oui(consume) consommer, prendre; (exhaust → paper, soap) finir; (→ patience, energy, supplies) épuiser;∎ she used up the leftovers to make the soup elle a utilisé les restes pour faire un potage;∎ did you use up all your money? as-tu dépensé tout ton argent?;∎ the paper was all used up il ne restait plus de papier -
6 product liability
product liability 1. GEN, INS, LAW Produkthaftung f, Produkthaftpflicht f (Herstellerhaftung); Produzentenhaftung f (Herstellerhaftung für Folgeschäden = consequential damages aus der bestimmungsgemäßen Produktbenutzung = intended use); 2. S&M Produkthaftbarkeit fEnglisch-Deutsch Fachwörterbuch der Wirtschaft > product liability
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7 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
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продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
8 product
1) продукт; продукция, изделие; фабрикат2) результат3) мат. произведение4) иногда товар -
9 product
nпродукт, продукция, изделие
- advanced products
- agricultural products
- aircraft products
- all-season product
- ancillary products
- animal products
- animal and plant products
- annual product
- auxiliary product
- aviation products
- banking product
- basic products
- bespoke banking product
- branded products
- bulky product
- capital-intensive product
- capitalized product
- captive product
- certified product
- characteristic product
- chemical products
- commercial product
- commodity product
- comparable products
- comparative products
- competitive products
- complete product
- conforming product
- consumer product
- consumption product
- custom-made product
- dairy products
- defensive products
- delivered products
- different products
- differentiated products
- diversified products
- domestic products
- dumped products
- end product
- engineering products
- excess product
- expensive products
- export products
- exported products
- factory products
- factory-made products
- farm products
- final product
- finished product
- first-class product
- first-rate product
- flexible products
- fodder products
- food products
- foreign products
- foreign-made products
- forest products
- fresh products
- frozen products
- genetically modified products
- good quality product
- gross product
- gross domestic product
- gross national product
- half-finished product
- hard-to-move product
- hard-to-sell product
- health care products
- high-grade product
- highly effective products
- highly efficient products
- highly technical product
- high-priced products
- high-quality products
- high-reliability product
- high-technology products
- home product
- home-made product
- home-used product
- hottest-selling products
- imported products
- industrial products
- industrialized products
- inedible products
- inland product
- insurance product
- intermediate product
- joint products
- labour-intensive product
- licensed product
- listed products
- livestock products
- low-priced products
- made-to-order product
- main product
- manufactured products
- marginal product
- marginal revenue product
- marginal value product
- marketable product
- merchantable sales product
- multi-use product
- national product
- net product
- net domestic product
- net material product
- net national product
- newly designed product
- noncapitalized product
- nonpatentable product
- nonstandard product
- nonstorable product
- obsolescent product
- off-standard product
- patentable product
- patented product
- perishable product
- piggyback product
- pioneer product
- potential gross national product
- primary product
- prime product
- prime quality product
- private label product
- processed product
- promising product
- promoted product
- proprietary product
- proven product
- purchased product
- qualified product
- quality product
- questionable product
- ready-made product
- real net national product
- rejected product
- related products
- respective products
- returned product
- revised product
- rival product
- saleable products
- science-intensive products
- secondary product
- semifinished product
- semimanufactured product
- semiprocessed product
- semistandard product
- serial products
- sideline products
- similar products
- single-use product
- slow-moving product
- social product
- sold products
- sophisticated products
- special products
- spoiled products
- standard products
- standardized product
- substandard product
- substitution product
- superior product
- surplus product
- tangible product
- timber and paper products
- top quality product
- total product
- tying products
- unidentified product
- unfinished products
- unified product
- unmarketable products
- unpatented product
- unsaleable product
- useless product
- various products
- waste products
- product of industry
- product of labour
- products of superior quality
- products of vegetable and animal origin
- product superior in quality
- advertise a product
- assess a product
- deal in products
- demonstrate a product
- develop new products
- evaluate a product
- exchange products
- exhibit products
- feature products
- freeze products
- guarantee a product
- introduce a product into the market
- label a product
- launch a product
- list products
- manufacture products
- process products
- sell products
- show products
- store products
- turn out productsEnglish-russian dctionary of contemporary Economics > product
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10 product
ком., марк. продукт; продукція; виріб; товар; фабрикат все, що задовольняє потреби людини у процесах виробництва, обміну, розподілу і споживання — це товари (goods), послуги (service¹), ідеї, діяльність і т. ін.; ♦ продукт визначається ознаками користі і якості, він розрізняється за назвою торговельної марки (trademark), упаковкою (packaging) і т. ін.═════════■═════════agricultural products сільськогосподарська продукція; ancillary products допоміжні продукти; animal products продукти тваринного походження; animal and plant products продукти рослинного і тваринного походження; auxiliary products допоміжні продукти; basic products основні продукти; branded products продукти з фабричною маркою • продукти з торговельною маркою; bulky products громіздкі товари; by-product побічний продукт • проміжний виріб; capital-intensive product капіталомістка продукція; certified product сертифікований продукт; chemical products хімічна продукція; commercial product товарна продукція; comparable product порівняльна продукція; competitive product конкурентоспроможна продукція; consumer products споживчі товари; core product основний продукт; custom-made product виріб, виготовлений на замовлення; dairy products молочні продукти; different products різноманітні продукти; diversified products багато-номенклатурна продукція; domestic products вітчизняна продукція • товари внутрішнього виробництва; end-product кінцевий продукт • готовий виріб; environment-friendly product продукт, сприятливіший для довкілля; excess product надлишковий продукт • зайвий продукт; export products експортна продукція; factory products фабричні вироби • продукція виробництва; final product кінцевий продукт • готова продукція; finished product готовий виріб; food products харчові продукти • продовольчі товари; foreign products товари закордонного виробництва; forest products продукція лісової промисловості; formal product формальний продукт; fresh products свіжа продукція; frozen products заморожені товари; generic product немарочні продукти; good quality products високоякісні вироби; green-labelled product екологічно чистий продукт; gross product валовий продукт; gross domestic product; gross national product; health care products продукти для догляду за здоров'ям; high-grade product високоякісний виріб; household products товар домашнього вжитку; imported products імпортна продукція; improved product удосконалений виріб; industrial products промислові вироби; inedible products неїстівні продукти; intermediate product проміжний продукт; intangible product нематеріальний продукт; joint products продукція спільного виробництва (напр. газ і кокс із вугілля) • супутні товари; labour-intensive product трудомісткий продукт; licensed product продукція, вироблена за ліцензією; listed products номенклатура виробів; made-to-order product виріб, виготовлений на замовлення; main product основний продукт; manufactured products товари фабричного виробництва • готовий виріб; marginal product граничний продукт • виріб із гранично можливими характеристиками; marketable product популярна продукція; multi-use product продукт багаторазового використання • продукт багаторазового вжитку; national product (NP) національний продукт; net product чистий продукт; net domestic product чистий внутрішній продукт; net material product чистий продукт матеріального виробництва; net national product чистий національний продукт; nonpatentable product непатентоспроможний виріб; nonstandard product нестандартний виріб; nonstorable product продукція, яка не підлягає збереженню; obsolete product застарілий продукт; patentable product патентоспроможний продукт; patented product запатентований продукт; perishable product швидкопсувний продукт • продукт, що швидко псується; physical product фізичний продукт; primary product первинний продукт; processed product перероблений продукт; promoted product рекламований товар; proven product перевірений продукт; ready-made product готовий виріб; rejected product забракований виріб; related products споріднені продукти; returned product повернений продукт; revised product поновлена продукція • модернізована продукція; rival product конкуруючий продукт; saleable products популярна продукція; secondary product побічний продукт • вторинний продукт; semifinished product напівфабрикат; semimanufactured product напівфабрикат; semiprocessed product напівфабрикат; serial products серійна продукція; software product програмний продукт; spoiled products зіпсовані товари; standard products стандартна продукція; standardized product нормований продукт; staple product основний продукт; substitute product продукт-замінник • ерзац; tangible product матеріальний продукт; total product сукупний продукт; unfinished products напівфабрикати; unmarketable products непопулярна продукція; unpatented product незапатентований продукт; useless product непридатний продукт; waste products відходи виробництва═════════□═════════product attributes властивості продукції; product characteristics характеристика продукції; product combination асортимент продукції • товарна номенклатура; product cost; product description опис виробу; product design проектування продукту; product development розробка нової продукції; product differentiation диференціація продукції; product group товарна група; product image образ товару; product information інформація про продукт; product innovation новий виріб • нова продукція; product knowledge дані про продукт; product labelling маркування продукції • наліплювання етикеток на продукт; product liability insurance страхування відповідальності за якість продукту; product life cycle (PLC) життєвий цикл продукту; product line; product manager керівник випуску продукції; product market ринок продукції; product mix; product modification модифікація продукту; product placing розміщення продукції; product placement розміщення продукції; product planning планування випуску продукції; product portfolio асортимент продукції; product protection захист продукту; product range асортимент продукції • номенклатура виробів; product recall відкликання продукту; product selection добір продукції; product sheet карта технологічного процесу; product specialization виробнича спеціалізація; product standard виробничий стандарт; product subsidy субсидія на виробництво продукції; product unit одиниця продукції; product variety різноманітність продукції; product width асортимент продукції • номенклатура виробів; to advertise a product рекламувати продукт; to assess a product оцінювати/оцінити продукт; to demonstrate a product демонструвати/продемонструвати продукт; to design product проектувати/спроектувати продукт • планувати/спланувати продукт; to develop products розробляти/ розробити продукти; to evaluate a product оцінювати/оцінити продукт; to exhibit products експонувати продукцію; to feature products експонувати продукцію; to guarantee a product гарантувати якість виробів • забезпечувати/забезпечити якість продуктів; to label a product позначати/позначити виріб; to launch a product випускати/випустити продукт • починати/почати випуск продукту; to list products укладати/укласти список товарів; to manufacture products виробляти/виробити продукцію • виготовляти/виготовити продукцію; to process products переробляти/переробити продукцію; to sell products продавати/продати продукти; to show products експонувати продукти; to store products розміщати/розмістити товар на складіproduct ‡ B. four principles of marketing (386)▹▹ product line▹▹ product mix* * *( banking) банківський продукт; банківська послуга -
11 product
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12 product identification
идентификация продуктов
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[ http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]EN
product identification
Attaching a notice to a product or container bearing information concerning its contents, proper use, manufacturer and any cautions or hazards of use. (Source: KOREN)
[http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]Тематики
EN
DE
FR
Англо-русский словарь нормативно-технической терминологии > product identification
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13 product life cycle
жизненный цикл изделия
Совокупность взаимосвязанных процессов последовательного изменения состояния технического объекта
[ http://sl3d.ru/o-slovare.html]
жизненный цикл изделия
Промежуток времени от замысла изделия до снятия его с производства и продажи. Принято рассматривать следующие стадии цикла (см. рис. Ж.1.): I — зарождение (разработка, конструирование, эксперименты, создание опытной партии, а также производственных мощностей); II — рост или начальная стадия (появление изделия на рынке, формирование спроса, окончательная отладка конструкции с учетом опыта эксплуатации изделия); III — зрелость — стадия серийного или массового производства, наиболее широкой продажи; IV — насыщение рынка; V — затухание продажи и производства изделия. С коммерческой точки зрения на начальных стадиях преобладают расходы (VI — затраты на исследования, капитальные вложения и др.), в дальнейшем превалируют доходы (VII — прибыль) и, наконец, рост убытков (VIII) заставляет прекращать производство. Понятие Ж.ц.и. в изложенном виде характерно для теории маркетинга. Однако в более широком смысле оно может быть отнесено вообще к научной идее, принципу действия механизма, технологии и другим продуктам материального и духовного производства, которые возникают и (во всяком случае, в значительной части) исчезают на протяжении всей истории человечества. Среди исключений можно назвать, например, колесо: изобретенное много тысячелетий назад, оно пока несмотря на все попытки, не может найти себе замену. И вряд ли найдет — кроме каких-то, может быть, экзотических сфер применения. Ж.ц. колеса — практически бесконечен. Рис. Ж.1 Жизненный цикл изделия x — объем реализации товара (утолщенная линия), объем прибылей и убытков (заштрихованные площади); t — время.
[ http://slovar-lopatnikov.ru/]Тематики
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цикл жизни продукта
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[ http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]EN
product life cycle
A product life cycle includes the following phases: acquisition of raw materials, production, packaging, distribution, use, recyling, and disposal. (Source: HELIOSa)
[http://www.eionet.europa.eu/gemet/alphabetic?langcode=en]Тематики
EN
DE
FR
Англо-русский словарь нормативно-технической терминологии > product life cycle
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14 product association
1) марк. связь товаров (свойство некоторых пар и групп товаров; напр., родственные товары имеют какие-л. общие характеристики или служат одной цели, дополняющие товары удовлетворяют вместе одну потребность; связь товаров проявляется во влиянии, которое продажи одного товара могут оказывать на спрос на другой товар)See:2) марк. ассоциирование товара* (деятельность, направленная на создание у потребителей мнения, что данный товар имеет высокое качество, полезен, безопасен, престижен и т. д.; обычно это делается путем брендинга, рекламы с участием знаменитостей или рекламы товара, где пользующиеся им люди достигают успеха)they use product association with certain people, places and activities to make it more attractive — они ассоциируют товар с конкретными людьми, местами и деятельностью, чтобы повысить его привлекательность
See:branding 1) -
15 product line
марк. асортимент виробів; добір виробів; асортимент продуктівгрупа виробів (product), подібних за своїми властивостями, кінцевим використанням (end-use) або об'єднаних спільністю ринку (market¹) тощо; ♦ розрізняють асортимент виробів, які подібні за властивостями, напр. асортимент фруктових соків чи мінеральних вод, а також виробів, об'єднаних спільністю ринку, напр. асортимент косметичних виробівproduct line ‡ B. four principles of marketing (386)▹▹ product mix -
16 product functional characteristic
функциональная характеристика продукции
Существенное свойство или характеристика продукции, проявляющиеся при ее функционировании и использовании.
[ http://www.14000.ru/glossary/main.php?PHPSESSID=25e3708243746ef7c85d0a8408d768af]EN
product functional characteristic
Attribute or characteristic in the performance and use of a product.
[ISO 14024]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > product functional characteristic
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17 product category exclusivity
эксклюзивность товарной категории
Данный термин означает, что каждый спонсор имеет право использовать символику Игр только применительно к определенным категориям товаров.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
product category exclusivity
Term means that each sponsor is permitted to use the Games marks and imagery only in connection with specifically defined product categories.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Англо-русский словарь нормативно-технической терминологии > product category exclusivity
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18 product
Mktganything that is offered to a market that customers can acquire, use, interact with, experience, or consume, to satisfy a want or need. Early marketing tended to focus on tangible physical goods and these were distinguished from services. More recently, however, the distinction between products and services has blurred, and the concept of the product has been expanded so that in its widest sense it can now be said to cover any tangible or intangible thing that satisfies the consumer. Products that are marketed can include services, people, places, and ideas. -
19 product market
Mktgthe market in which products are sold, usually to organizations rather than consumers. The product market is concerned with purchasing by organizations for their own use, and includes such items as raw materials, machinery, and equipment which may in turn be used to manufacture items for the consumer market. -
20 use
См. также в других словарях:
product — noun 1 sth that is made or formed ADJECTIVE ▪ good, right ▪ We have a good product, but it needs to be marketed better. ▪ the right product in the right place at the right time ▪ innovative … Collocations dictionary
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Product stewardship — is a concept whereby environmental protection centers around the product itself, and everyone involved in the lifespan of the product is called upon to take up responsibility to reduce its environmental impact. [ [http://www.epa.gov/epr/ The… … Wikipedia
Product liability — is the area of law in which manufacturers, distributors, suppliers, retailers, and others who make products available to the public are held responsible for the injuries those products cause. Product liability in the United StatesIn the United… … Wikipedia